Festival calendar & planning
Most gifts are bought around festivals and weddings. Makers who prepare early sell the most.
- Key seasons: Rakhi (Aug), Diwali (Oct–Nov), weddings (Nov–Feb), Christmas & New Year, Valentine's (Feb), Holi (Mar), Mother's Day (May).
- Start making stock 6–8 weeks before a festival. Corporate buyers order even earlier.
- Post festival products 4 weeks before, and remind buyers of the last order date.
- Make a festival gift set or hamper — it is easier to choose and sells at a better price.
- Join our Festival Fairs: we promote makers on the home page during each season.
Do this today
Write down the next two festivals and the date you will start making stock for each.